Make This Your Season to Shine.

Play to the area’s biggest
and most receptive audience.

The 2008 Fall Arts Preview will be included in the Sunday Globe and Worcester Telegram and Gazette, delivering an audience of 2 plus million readers ² — which includes more theater and museum goers than any other regional newspaper or magazine. ³

• 1.5 million visited a museum in past year
• 1.3 million attended a live theater performance
• 1.6 million attended a music concert
• 859,000 went to a auto, boat, or home/garden show ⁴

Attract affluent and educated consumers.

The Boston market has money to spend:

• 2.4 million with HHI greater than $75K
• 1.6 million college graduates
• #2 market for donating to charitable causes
• #5 market for attending arts/culture events ⁵

Be in the right place at the right time.

The Fall Arts Preview offers a once-a-year opportunity to reach your target market and enjoy an extended shelf life at regular Sunday space rates.

Sixty-nine percent of adults in the Boston market consider newspaper and the Internet the most useful source when looking for information on entertainment and things to do⁵, it will be your most important buy this season. Call to place your ad now.