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The Boston Globe

Boston Globe Magazine Section Overview

The weekly magazine in the Boston Sunday Globe, The Globe Magazine offers a mix of in-depth stories on topics both serious and light, as well as regular features on etiquette, relationships, and lifestyle trends.
Keep up with what people are talking about in Boston and beyond.

FEATURES

  • Readers turn to the Magazine every Sunday for vivid features on lifestyle topics including food, fashion, and home design.
  • Globe Magazine readers are an affluent, upscale, and powerful audience.
  • Weekly features include Boston Uncommon and Inspirations, where readers find some of our most popular columns including Food, Miss Conduct, and Coupling, Crossword and Sudoku puzzles, and Fashion features from Tina Sutton.

BENEFITS

  • The Boston Globe Magazine is the market’s #1 selling magazine. No other local magazine comes close to its reach and impact in the Boston market.
  • It’s a valuable medium with a terrific reach of Boston’s best prospects, including Boston’s most affluent and upscale customers.
  • The most read section for women in the Boston Sunday Globe.
  • Lifestyle features, stylish design, and photography provide sheer enjoyment for both our readers and our advertisers.
  • Weekly features target your key prospects and introduce your products, services, and business to new readers every week.
  • Special sections throughout the year allow for key targeting capabilities.

Boston Globe average issue Sunday readership of 1.5 million, monthly cumulative reach of 2.0 million adults.

Of weekly Globe Magazine readers:

 – 52% have a HHI of $75K+
 – 52% are women
 – 28% more likely to have eaten at an upscale restaurant in the past week
 – 18% more likely to have visited an art museum in the past year

Source: 2007 Scarborough Research Boston Globe Recontact Study, Boston DMA

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