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FEATURES Award-winning editorial content and photography of local, regional, national, and international destinations. Sunday has a bannered Explore New England section. The Sunday Travel section is the place where vacationers look for destination suggestions and planning details. The Where-to-Stay directory publishing on Sunday & Wednesday, features a comprehensive list of vacation accommodations throughout the region.
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BENEFITS Unprecedented reach of Boston’s best travel prospects: affluent and travel-minded. Recently awarded the Gold Award for the third year in a row by The American Society of Travel Writers, Sunday Travel provides a valuable setting for nationally-acclaimed features coverage. A New England Travel sub-section every week, Explore New England highlights great destinations and vacations close to home.
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Publication Day:Wednesday and Sunday Separate Travel section on Sunday
BOSTON FACT Just 6 hours from Europe’s western coast, Boston is a hub of international travel. In fact, 2.5 million market adults traveled outside the US in the 3 past years. That’s over one-half of the entire market. 2007 Scarborough Research Release 2, Boston DMA Of weekly Travel/ Explore New England readers*: | –52% (349,000) are women | | –53% (295,000) have household incomes greater of $75,000+ | | –32% have visited the Cape or the islands in the past year | | –56% have taken an overnight trip in New England in the past year | | –53% have taken a trip outside the continental US in the past 3 years |
Source: 2007 Scarborough Research Boston Globe Recontact Study, Boston DMA |
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