Lola Distribution & Audience - Boston Globe Media

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70,000 copies of Lola are available in 800 prime locations, including over 100 unique spots where women will find Lola in a free-distribution box, both stand alone and attached to the Boston Globe newspaper boxes, for best visibility and maximum traffic.

Lola will reach out to three circles of friends in and around Boston:

CORE CIRCLE
Maximum visibility in all high-traffic areas in Boston, Brookline, and Cambridge, including T-stops, shopping, and entertainment locations such as cafes, health clubs, drug stores, bookstores, salons and day-care centers

KEY CIRCLE
Within 128 and points west, distribution in selected prime locations where Lola's readers live, work, shop, and play.

COMMUTER CIRCLE
For Lola's friends coming to town every day from the most affluent suburbs, Lola will be distributed at commuter rail stations, often in high-impact Lola boxes.