A Tangible Connection Between Brand and People
EVENTS |  | | - Events and promotions create live experiences for people to come into direct contact with your brand. Beyond print, beyond digital, there is a whole world of possibilities to bring your brand into the lives of the people who are your best prospects.
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| INSERTS |  | | - Inserts are some of the most powerful advertising vehicles in the Globe. Discount retailers, universities, auto dealers, and banks have all made good use of inserts to entice or deliver detailed messages to Globe readers. Few advertising options offer the flexibility, targetability, and motivational ability that inserts can deliver.
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| SPORTS MARKETING |  | | - Boston-area fans are passionate. Loyal. Informed. They need more than scores and stats. And they find it in the region's #1 source for sports--The Boston Globe.
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| RESEARCH SERVICES |  | | - Advertisers and potential clients of Boston Globe Media have access to The Boston Globe’s Research Services. Drawing from more than 30 data sources, the Globe’s research professionals can create customized reports, including media usage and consumer behavior analyses, or site analyses – including maps – based on any client-provided geographic data.
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| DESIGN SERVICES |  | | - From getting artwork cleaned up to producing a complete ad, Boston Globe Design Services put the talents of The Boston Globe’s in-house designers to work to create advertising for Boston Globe Media clients. The cost savings are passed directly along to clients.
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